Powered by the word of mouth engine.
-
Karlie Justus
- Female
- Raleigh, NC
- United States
- Share
- Blog Posts
- Discussions
- Events
- Groups
- Photos
- Photo Albums
- Videos
Karlie Justus's Page
Profile Information
- What is your current occupation?
- I work in the Public Affairs department at the N.C. Department of Agriculture, which also serves as the Press Office for the N.C. State Fair.
- Do you have a career objective? What is it?
- Better connect the media and public to organizations, agencies and events with engaging, interesting messages to share.
- What can you bring to this network that will be helpful to others?
- The N.C. State Fair recently completed its first social media campaign at the 2008 Fair. We utilized Facebook, MySpace, YouTube, Twitter and a blog to better connect with fair visitors and the media. We thought it was highly successful and are looking for ways to continue the campaign next year and find applications to the N.C. Department of Agriculture as a whole.
- Describe what you are looking to gain by being a member of this network.
- How to use social media in a way that is relevant and interesting to agriculture and agribusiness.
- I am currently:
- Looking to do Freelance Work (any kind), Interested in Business Opportunity, Looking for Leads, Just wanting to meet more people!
- I'd be interested in being part of a promotional pod cast panel to help promote the AgJobNetwork.
- Yes
- I have been in my current career:
- Less than 1 Year
Karlie W. Justus
Raleigh, N.C.
karlie.justus@ncagr.gov
karlie.justus@gmail.com
Education
North Carolina State University, Raleigh, N.C.
May 2008
-B.A., Communication
-Concentration in Public Relations, minors in Journalism and Business Management
-Graduated Summa Cum Laude with 3.84 GPA
Experience
Public Information Officer
N.C. Dept. of Agriculture, Raleigh, N.C., Aug. 2007 - present
-Work with advertising agency on development and execution of N.C. State Fair print, television and radio ads
-Solely managed N.C. State Fair safety press conference, including site location, speech writing, invitation, set-up and media relations
-Drafted speeches and monthly columns for Steve Troxler, North Carolina’s Commissioner of Agriculture
-Directly pitched and obtained blog, television and print coverage in local new outlets such as Raleigh, N.C. News and Observer and WRAL-TV, Charlotte, N.C. Charlotte Observer and Wilmington, N.C. Star News
Public Relations Intern and Assistant
Howard, Merrell and Partners, Raleigh, N.C., Jan. 2008 - June 2008
-Hired as part-time account assistant after 2008 spring semester internship
-Assisted with PR efforts for local and national clients such as Butterball, LLC, CORDURA® fabric, Colonial Bank, O2 Fitness Club, VACO Raleigh, and managed PR efforts for MVP Baseball, including news releases, media advisories, event planning and management, award applications, article placement and media relations
-Assisted with pro-bono PR efforts for AAF Raleigh-Durham Chapter’s ADDY® Awards and Wake Health Services, Inc. including news releases and media relations
-Researched and wrote byline articles for Butterball Turkey, LLC in national trade publication and MVP Baseball in national youth baseball magazine
-Directly pitched and obtained blog and feature coverage in local and national publications such as Raleigh, N.C. News and Observer and WRAL-TV; Los Angeles Times; Trafford, Penn.’s Trafford Penn-Star; and West Hawaii Today.
Communication and Marketing Intern
N.C. Museum of Art, Raleigh, N.C., May 2007 – Aug. 2007
-Implemented new PR strategies such as podcasting and e-mail blasts for Museum members and patrons
-Created design and copy for monthly e-mail blast sent to more than 20,000 Museum members and patrons
Freelance Fashion and Arts Reporter
Independent Weekly, Durham, N.C., May 2007 - present
-Expanded newspaper’s fashion coverage into quarterly full-length features
-Solely manage each story’s fashion shoot coordination, including site location, photographer, contributors, models, clothes and credits
Features Reporter
The Technician, Raleigh, N.C., Aug. 2006 – May 2007
-Wrote features articles for student newspaper of N.C. State University
-Collaborated with photographers and designers to create article layout
-Covered student life, fashion, agriculture and campus news
Public Relations Intern
North Carolina State University, Raleigh, N.C., Aug. 2006 – Dec. 2006
-Compiled local business and economic officials invitation list and assisted in set-up and media management for China Initiative press conference
-Wrote copy for N.C. State Web site using Dreamweaver software
-Served as part of student focus group for Web site redesign
Marketing Intern
Sports Illustrated Campus Edition, Raleigh, N.C., May 2006 – May 2007
-Served as Communication Chair
-Created, publicized and executed promotional events for Sports Illustrated on N.C. State’s campus
Press and Marketing Intern
American Dance Festival, Durham, N.C., May 2006 – Aug. 2006
-Created PSAs, press advisories and press kit materials for national, summer-long dance series on Duke University’s campus
-Coordinated event management for dance performances including signage, set-up and media relations
-Served as assistant to New York Times dance reporter during her coverage of the performance series
Honors and Activities
Phi Beta Kappa national honor society
Lambda Pi Eta communication honor society
Javidi, Prospects and PRSSA Public Relations scholarship recipient
Dean’s List, all semesters
N.C. State University Dance Team, 2004-2005 and 2005-2006 seasons
Skills
Windows XP, Microsoft Office (including Word, Excel and Outlook), AP Style, OnlineEtools, Cision/Bacon’s media software, Vocus/Media Atlas media software, ProfNet, Dreamweaver, InDesign, Writing Skills, Research Skills, Event Planning, Creativity
References
References available upon request
Raleigh, N.C.
karlie.justus@ncagr.gov
karlie.justus@gmail.com
Education
North Carolina State University, Raleigh, N.C.
May 2008
-B.A., Communication
-Concentration in Public Relations, minors in Journalism and Business Management
-Graduated Summa Cum Laude with 3.84 GPA
Experience
Public Information Officer
N.C. Dept. of Agriculture, Raleigh, N.C., Aug. 2007 - present
-Work with advertising agency on development and execution of N.C. State Fair print, television and radio ads
-Solely managed N.C. State Fair safety press conference, including site location, speech writing, invitation, set-up and media relations
-Drafted speeches and monthly columns for Steve Troxler, North Carolina’s Commissioner of Agriculture
-Directly pitched and obtained blog, television and print coverage in local new outlets such as Raleigh, N.C. News and Observer and WRAL-TV, Charlotte, N.C. Charlotte Observer and Wilmington, N.C. Star News
Public Relations Intern and Assistant
Howard, Merrell and Partners, Raleigh, N.C., Jan. 2008 - June 2008
-Hired as part-time account assistant after 2008 spring semester internship
-Assisted with PR efforts for local and national clients such as Butterball, LLC, CORDURA® fabric, Colonial Bank, O2 Fitness Club, VACO Raleigh, and managed PR efforts for MVP Baseball, including news releases, media advisories, event planning and management, award applications, article placement and media relations
-Assisted with pro-bono PR efforts for AAF Raleigh-Durham Chapter’s ADDY® Awards and Wake Health Services, Inc. including news releases and media relations
-Researched and wrote byline articles for Butterball Turkey, LLC in national trade publication and MVP Baseball in national youth baseball magazine
-Directly pitched and obtained blog and feature coverage in local and national publications such as Raleigh, N.C. News and Observer and WRAL-TV; Los Angeles Times; Trafford, Penn.’s Trafford Penn-Star; and West Hawaii Today.
Communication and Marketing Intern
N.C. Museum of Art, Raleigh, N.C., May 2007 – Aug. 2007
-Implemented new PR strategies such as podcasting and e-mail blasts for Museum members and patrons
-Created design and copy for monthly e-mail blast sent to more than 20,000 Museum members and patrons
Freelance Fashion and Arts Reporter
Independent Weekly, Durham, N.C., May 2007 - present
-Expanded newspaper’s fashion coverage into quarterly full-length features
-Solely manage each story’s fashion shoot coordination, including site location, photographer, contributors, models, clothes and credits
Features Reporter
The Technician, Raleigh, N.C., Aug. 2006 – May 2007
-Wrote features articles for student newspaper of N.C. State University
-Collaborated with photographers and designers to create article layout
-Covered student life, fashion, agriculture and campus news
Public Relations Intern
North Carolina State University, Raleigh, N.C., Aug. 2006 – Dec. 2006
-Compiled local business and economic officials invitation list and assisted in set-up and media management for China Initiative press conference
-Wrote copy for N.C. State Web site using Dreamweaver software
-Served as part of student focus group for Web site redesign
Marketing Intern
Sports Illustrated Campus Edition, Raleigh, N.C., May 2006 – May 2007
-Served as Communication Chair
-Created, publicized and executed promotional events for Sports Illustrated on N.C. State’s campus
Press and Marketing Intern
American Dance Festival, Durham, N.C., May 2006 – Aug. 2006
-Created PSAs, press advisories and press kit materials for national, summer-long dance series on Duke University’s campus
-Coordinated event management for dance performances including signage, set-up and media relations
-Served as assistant to New York Times dance reporter during her coverage of the performance series
Honors and Activities
Phi Beta Kappa national honor society
Lambda Pi Eta communication honor society
Javidi, Prospects and PRSSA Public Relations scholarship recipient
Dean’s List, all semesters
N.C. State University Dance Team, 2004-2005 and 2005-2006 seasons
Skills
Windows XP, Microsoft Office (including Word, Excel and Outlook), AP Style, OnlineEtools, Cision/Bacon’s media software, Vocus/Media Atlas media software, ProfNet, Dreamweaver, InDesign, Writing Skills, Research Skills, Event Planning, Creativity
References
References available upon request
Groups
-
Texas A&M University
1 member
-
Hydroponics
2 members
-
over 50 and made in th...
2 members
-
Fresno State
1 member
-
Colorado State University
3 members
Videos
-
Added by sebastian san juan
-
-
twitter.com/agjobnetwork
Events
Badge
© 2009 Created by MarkJewell
Comment Wall (2 comments)
You need to be a member of AgJobNetwork to add comments!
Join this Ning Network
I just thought I would drop you a quick note to introduce myself. I see that Baley below is talking about some social networking work you did for an ag group. can you tell me more about that? What did you do and what were the results. What was the biggest success or generated the most effective results?
Also, feel free to add me as a friend if you want some help getting your network going.
Alex Tiller
http://blog.alextiller.com